NXW Targets US markets

-- As Featured on NutraIngredients Asia---

New Zealand biotech firm NXW is looking to accelerate the development and commercialisation of microalgae-based products through strategic partnerships, with the ambition of creating a “whole new category” in the future.

Founded in 2020, NXW sealed a partnership with Chicago-based Socius Ingredients on May 10 to co-develop microalgae-derived functional ingredients targeted at the active nutrition market in the US.

“NXW started off with artisanal food products, then we discovered microalgae’s role as the base of the trophic pyramid, where marine life get their nutrients from. As we wanted to develop products that change the way humans interact with nutrition and to create abundance of it — microalgae is the answer."

“We will provide microalgae protein concentrates with high levels of purity to work on various applications with Socius Ingredients, which already has customers in the active and sports nutrition markets,” Eleni Yianna Hogg, marketing lead at NXW, told NutraIngredients-Asia.

Observing the rise of the active lifestyle trend, the firm aims to tap into the “huge potential” in the active and sports nutrition space.

Eleni Hogg, Toby Lane and Alex Worker of NXW in Chicago for ADPI

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